Every day, Rule matches customers with the gear they need to achieve a particular set of technical,
artistic, and business objectives. Our high volume rental business lets us operate something like a
test lab. Our staff members can tell you how any item we offer will perform in any imaginable
configuration or situation. It may be a first for you, but, chances are we've seen it or done it before.
Read our Success Stories to see how Rule's customers turn renting or buying equipment from us into a
key strategic advantage. Peruse our Tech Tips to sample the range and depth of our knowledge.
Success Stories
Shooting at the Battleship Bismarck
The following is a letter from Adam Geiger, who was on location with our equipment with National Geographic.
Tech Tips
Pilot(ing) The Flyer: The Art Of Stabilization, Part 2
Rule’s Mike Sutton demonstrates how to stabilize moving shots using the Steadicam Pilot and Flyer plus the Artemis camera stabilization systems rigged with Red and EX3 cameras and the Preston Digital FI+Z
- Pilot(ing) The Flyer: The Art Of Stabilization, Part 1
- Transforming Communication Technology, Part 2
- Transforming Communication Technology, Part 1
- Flying With Lithium
- Wireless Collision
- Understanding DVCPro
- The Truth About Firewire
- Understanding Bits and Bytes
- Customizing Technology
- Monitoring the video signal in the Digital Age
- Winterizing Your Gear... and Yourself
- Odd - Odd, Even - Even: Dual System and 24P
- 24P, What does it mean?
- Traveling These Days
- Battery Power Consumption
- Audio for Live Events
- AVID media management
- Choosing a Shotgun Microphone For Your Project
- How to Set Up a Monitor
- Depth of Field, what's all the confusion?
- Making the Most of your Money
- Selecting The Right Video Monitor
- All Digital Video is NOT Created Equal!
